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Sony goes digital to launch slimmest camera
In order to introduce what it claims as the world’s slimmest camera with diverse functions, Sony has launched an integrated digital campaign for its new Cyber-shot TX55 camera. The marketing campaign...
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APAC’s future is online gaming, say data miners, agencies & media houses
If there’s been news about companies investing in online gaming in the last few months in the Asia Pacific region, they have very good reason to do so. Data from sources such as comScore, Cisco and DFC...
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Audi, BMW, Brother, Samsung & Sony roll out Lock Screen Ads on Showbox
Hotmobʼs new exclusive inventory – Showbox, which is developed by Miidow, has managed to convince top tier brands to advertise on the new mobile ad format, Lock Screen Ad. Some of the brands that are...
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